Say*it

Say*it

Say*it

Enterprise UX

Enterprise UX

Enterprise UX

UX Design

UX Design

UX Design

UX Research

UX Research

UX Research

Product Category

Product Category

Product Category

Product Category

Enterprise UX Design

Enterprise UX Design

Enterprise UX Design

Timeline

Timeline

Timeline

7 Weeks (March - May 2024)

7 Weeks (March - May 2024)

7 Weeks (March - May 2024)

My Role

My Role

My Role

Product Designer & Visual Designer

Product Designer & Visual Designer

Product Designer & Visual Designer

What I Did

What I Did

What I Did

Product Design, UX Research, Visual Design, Prototyping, UX Writing

Product Design, UX Research, Visual Design, Prototyping, UX Writing

Product Design, UX Research, Visual Design, Prototyping, UX Writing

Collaborators

Collaborators

Collaborators

Mian Irtiza Aftab, Bianca Falcao, Jungah Lim

Mian Irtiza Aftab, Bianca Falcao, Jungah Lim

Mian Irtiza Aftab, Bianca Falcao, Jungah Lim

Tools Used

Tools Used

Tools Used

Figma, Protopie, & Adobe Suite

Figma, Protopie, & Adobe Suite

Figma, Protopie, & Adobe Suite

Figma, Excel, Google Forms & Adobe Suite

Say It* is a versatile mobile based feedback platform that is designed to empower teams and individuals within companies to exchange constructive feedback.

By offering customization forms, real-time tracking, and Ai powered insightful analytics, “Say It” facilitates a culture of continuous improvement, collaboration, and professional growth.

Note:

Case Study – Under Construction 🚧

Note:

Case Study – Under Construction 🚧

Note:

Case Study – Under Construction 🚧

Note:

Case Study – Under Construction 🚧

Problem Statement

Problem Statement

"Current mobile based peer review systems lack a structured framework that consistently delivers actionable, constructive feedback. As a result, team members often miss opportunities for improvement, which in turn limits personal growth, hinders collaboration, and impacts the overall quality of work."

How Might We?

How Might We?

How might we design a peer review process that provides structured, constructive feedback to help team members improve their work and career development?

Our Goal

Our Goal

Our Goal

Create a simple, effective peer review process that helps team members give and receive clear, helpful feedback—so everyone can grow and work better together.

Create a simple, effective peer review process that helps team members give and receive clear, helpful feedback—so everyone can grow and work better together.

Create a simple, effective peer review process that helps team members give and receive clear, helpful feedback—so everyone can grow and work better together.

Outcome

Outcome

Outcome

Outcome

We built a proof-of-concept with complete user flows for Say*it that makes it easy for team members to create and customize feedback forms, with AI suggestions to streamline the review process.

We built a proof-of-concept with complete user flows for Say*it that makes it easy for team members to create and customize feedback forms, with AI suggestions to streamline the review process.

Show Case

Show Case

Key Learnings

Key Learnings

Key Learnings

  • Testing helped us identify friction points in the user flows, leading to streamlined navigation for creating and customizing feedback forms.


  • Early error messages were unclear. We refined them with clear, contextual guidance to reduce confusion and improve the overall user experience.


  • Iterative feedback showed that simpler, more user-friendly language increased clarity and boosted user confidence throughout the app.

  • Testing helped us identify friction points in the user flows, leading to streamlined navigation for creating and customizing feedback forms.


  • Early error messages were unclear. We refined them with clear, contextual guidance to reduce confusion and improve the overall user experience.


  • Iterative feedback showed that simpler, more user-friendly language increased clarity and boosted user confidence throughout the app.

  • Testing helped us identify friction points in the user flows, leading to streamlined navigation for creating and customizing feedback forms.


  • Early error messages were unclear. We refined them with clear, contextual guidance to reduce confusion and improve the overall user experience.


  • Iterative feedback showed that simpler, more user-friendly language increased clarity and boosted user confidence throughout the app.

Contact Me

If you have a project idea in mind, let's have a conversation!

Contact Me

If you have a project idea in mind, let's have a conversation!

All rights reserved. © 2025 Mian Irtiza Aftab.

All rights reserved. © 2025 Mian Irtiza Aftab.

All rights reserved. © 2025 Mian Irtiza Aftab.

All rights reserved. © 2025 Mian Irtiza Aftab.

All rights reserved. © 2025 Mian Irtiza Aftab.